Advice For Website Success

Anyone who runs or works on a website is always looking for new ways and new techniques to get more traffic.  I have found it interesting that you can turn an average person into a statistics junkie just but giving them a website and setting up Google analytics.

Because most of the information is the same and never changes it’s always great to come across a new voice that puts things into a short, understandable and usable format.  I mean really do we need a 3,000 word dissertation stating that good content and quality links help with SEO and site traffic?  Pfffft

This is why I like the site put together by Eugen Oprea.  The site is easy to navigate.  The stories are short and have useful information.  In fact with all my studies his recent post that Google+ is one of the few sites that has “dofollow” links was new news to me!

But don’t just take my word for it.  Check out his site today.  You won’t be disappointed!

Eugen Oprea

Eugen Opera and I both use SEOMoz – check it out at http://mz.cm/t6wjyw

Google+ Brand Pages

It’s been talked about for a while and now it’s been live for about 48 hours.  Is it the hot new thing in Social Media?  Will it make your SEO efforts skyrocket?  Does the world really need it?  A Google+ Brand Page

I have to say that I really like Google+ and having setup a brand page 24 hours ago I really like the pages.  They are clean and easy to use and understand.

How much this will have an effect on Google search results will be seen.  I really hope that Google keeps the interface clean and the experience nice.

Of course all the people that seem to be on Google+ right now are techies and early web adaptors.  I hope that more people start using this fantastic platform.

Recently I came across this article from a Charlotte web development company – http://www.theideapeople.com/our-blog/internet-marketing-charlotte/google-accounts-businesses-09112011/ – and although I don’t know anything about this company if you live in or around Charlotte you may want to check them out.  They seem to be up on the online marketing trends.

Within the past two days a lot of photographers have shown up on Google+ but how about models?  I’m having a hard time finding them.  Are you a model and want to Google+ page?  If you are in the Charlotte area contact The Idea People, if you are in the Great Lakes Bay Region of Michigan contact me!

David

Why Schema.org?

I’ve been using microdata for many years on websites that I work with.  The main piece being the hcard format.  This has allowed software and search engines to easily identify a company and it’s address.

schema.org whyWith Google and Bing announcing that they are now going to use the schema.org format as a standard – how many man-hours is this going to waste for web designers?  Are web designers going to update all their pages or just hope to move forward and perhaps update the most popular pages on the sites to make sure they stay indexed or increase the exposure.  I’m sure if I ran a review site I’d be working overtime to get the code updated.

I know that I’m at least using the LocalBusiness itemscope for all the websites that I manage ASAP!  There is also a lot of question about what will and won’t work for specific types of content.  I’ve played with the Thing>CreativeWork>Photograph properties and found the basics to work when tested with the google tool.  For many of the properties schema.org doesn’t have good examples and the format seems to be to new for a lot of working examples to be out yet.

It will be interesting to see what and if the schema will make any significant result changes.

Search Engine Optimization

Seomoz Website

Search Engine Optimization Help?  SEOmoz.org!

I love this wsebsite.  The free tools are great and the information is fantastic.  I’m looking forward to the day that I have enough income off my website to purchase a pro account.  Some may say that the pro account would pay for itself, but we’ll see.  Anyway – if you have a website and want to get it on the search engines this is the #1 site that I recommend.  After logging in each day the first thing I do is read the daily blog post and see if I can implement any of the ideas on one or all of the websites that I work on.

In the off chance that someone at SEOmoz stumbles across this link I would be happy to receive a free pro account for 90 days to prove that SEOmoz can give me the tools needed to  make my site profitable in 90 days.  And of course – I would blog about my progress every step of the way!